Kuruluş: WPP
LEI 549300LSGBXPYHXGDT93

WPP plc (WPP) operates in four segments: Advertising and Media Investment Management; Consumer Insight; Public Relations & Public Affairs, and Branding & Identity, Healthcare and Specialist Communications. Advertising and Media Investment Management, where it operates advertising networks Ogilvy & Mather Advertising, JWT, Y&R, Grey, bates and the United Network. In July 2012, WPPs Ogilvy & Mather acquired 70% interest in Foster Informatica, Ltd. In July 2012, WPP announced that JWT, its advertising agency network, acquired a majority interest in Activeark Oy, a full-service digital agency in Finland. In July 2012, its wholly owned company, Millward Brown, acquired Cadem Advertising S.A.; its Commarco GmbH acquired a majority interest in KKLD* GmbH, and WPP Digital acquired a majority stake in Acceleration Holdings Ltd and Acceleration eMarketing (Pty) Limited. In August 2012, its global operating network, Possible Worldwide, acquired a majority stake in Fortune Cookie (UK) Limited.